THE BRITISH FASHION AWARDS 2007

The British Fashion Awards took place last night in London, supported for the second consecutive year by Swarovski, hosting international names in fashion such as Vivenne Westwood, Stella McCartney, Thandie Newton, Dita Von Teese and Lily Allen.

The Following awards were won by:

DESIGNER OF THE YEAR: Stella McCartney

NEW DESIGNER: Christopher Kane

RETAIL CONCEPT: Marc Jacobs

BFC FASHION ENTERPRISE AWARD SPONSORED BY SWAROVSKI: Erdem

DESIGNER BRAND: Anya Hindmarch

MODEL OF THE YEAR: Agyness Deyn

ISABELLA BLOW AWARD FOR FASHION CREATOR: Michael Howells

RED CARPET DESIGNER: Marchesa

MENSWEAR DESIGNER: Christopher Bailey

ACCESSORY DESIGNER: Tom Binns

OUTSTANDING ACHIEVEMENT IN FASHION DESIGN: Dame Vivienne Westwood

Fashion designer Erdem Moralioglu shone the brightest as he received the Swarovski sponsored British Fashion Council Fashion Enterprise Award, aimed at supporting a developing designer currently showing at London Fashion Week through a cash injection prize of £50,000. A delighted Erdem said:

‘The recognition of the Fashion enterprise award means so much to me and my business. It means as a business we can grow and develop creatively. On behalf of myself and everyone I work with we thank Swarovski and the British Fashion council so much for this honour.’

Nadja Swarovski, Vice President of International Communications says:

‘Swarovski is proud to support the British Fashion Council, and in particular the British Fashion Awards, which form a platform from which the hard work, efforts, creativity and talent of designers are recognized, acknowledged, judged and celebrated. Industry recognition to a young, up and coming designer is crucial, it encourages motivation within the designer and opens doors to him/her for a fruitful future. This is a process Swarovski as a leader in the fashion industry wants to support, while continuously nurturing young talent and celebrating its creativity.’

This year, in recognition of an outstanding career identifying, nurturing and championing British creative talent, the award for Fashion Creator has been created and dedicated to the late Isabella Blow, the Isabella Blow Award for Fashion Creator was won by artistic director Michael Howells.

Swarovski crystal featured throughout the evening from the sparkling DJ box, to Dita Von Teese‘s Swarovski encrusted Marchesa gown. The ceremony was hosted by Zoe Ball, wearing a gold Christopher Kane Atelier Swarovski bolster necklace.

For exclusive footage from the party, backstage interviews with the winners, presenters and top celebrities straight from the Red Carpet, please go to www.swarovskisparkles.TV

For all images and information please go to www.swarovskisparkles.com

PRESS CONTACTS:

Pascale Montaner
Tel: +44 (0) 207 016 6782
pascale.montaner@swarovski.com

Izzy Ash
Tel: +44 (0) 20 7016 6787
izzy.ash@swarovski.com

www.swarovskisparkles.com
www.swarovskisparkles.TV

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The British Fashion Awards 2007 Post Release

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